Reasons Why You Need a Website Now
by Kevin Nunley (7strategy.com)
baffles my mind how many business owners still don't have a web
presence. I hear from people every week who insist that, "It
ain't broke, so why fix it?" Why go to all the effort of
building--or paying someone else to build--a website when business
is going well already?
many businesses, what "ain't" broke today is going to
be on the trash heap tomorrow.
are a few reasons why it's time to fix it by getting a website,
even if it "ain't" broke yet:
The Live Brochure - most businesses have used the brochure as
a marketing format at some point. In the old days, they provided
a great deal of information in one handy booklet. But with a website,
you get a live brochure that is available for anyone to see anywhere
in the world. And there is no limit to the amount of information
you can include.
Expand Your Business - Maybe you don't have enough money to set
up a new shop in another town, but you can do better than that
for a tiny fraction of the cost. Set up shop online with an e-commerce
site and you have a business presence anyone in the world can
take advantage of.
It's Expected - These days, for a business not to have a website
is akin to using a typewriter to create your business documents.
Your customers and clients expect you to progress with the times,
and if you don't keep up, they'll leave you behind.